Digital and information project manager / product owner / business analyst with a career in information systems and websites. 

Over 20 years across state and federal government ICT, including senior advisory work on technology transition programs, regulatory programs and hands-on leadership as a website/intranet manager, product owner and relationship manager for disparate agencies and organisations.

Regulatory Owner NSW Maritime (Transport for NSW) – Oct. 2022 – Present

Product Manager and Business Analyst for the multi-year transition of 1 million customer licences and 7 regulatory schemes from legacy licensing & registration system to Licence NSW and delivering improved digital customer experiences including digital identity verification.

• Leading a multidisciplinary team with a hybrid reporting structure.
• Managing cross-jurisdictional stakeholder relationships between NSW Government Departments, including serving on multiple governance groups and sub-committees.

Operational Policy & Projects OfficerNSW Maritime (Transport for NSW) – Mar 2019 – Sept 2022

• Project Manager for the Maritime Knowledge Testing System Project, leading the transition from paper to digital knowledge testing for 100+ Examiners for the Authorised Training Provider Scheme.
• Implemented third-party agreements and operational policy for Boat Driving Licence Training Providers, ensuring 100+ Examiners/Authorised Training Providers adhered to regulatory standards.

Director & Owner-Operator – Staart Digital – Apr 2017 – present

Founded and managed a full-service digital agency, overseeing the end-to-end delivery of custom websites and digital solutions for a diverse client portfolio.

Led the entire project lifecycle, from initial requirements gathering and scoping to branding, UI/UX design, and full-stack development.

Successfully transitioned the agency from a full-scale operation to a select-client consultancy including pro-bono work upon re-entering government sector.

Digital Content Manager – Service NSW

• Overall responsibility for Service NSW website – 1000+ pages for NSW government authorities.

Online Services Manager, Australian Sports Commission (ASC)

• Overall responsibility for websites and digital platforms 1000+ pages and 50+ content editors

Internet and Intranet Manager, Queensland Rail

• Overall responsibility for Queensland Rail websites and intranet which include 1000+ pages

ADDITIONAL HIGHLIGHTS

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Stakeholder Engagement, Consultation & Governance

• Served as Chair of the Omnichannel Sub Committee, leading complex cross-functional and cross-jurisdictional discussions to understand perspectives and agree on customer-focused solutions.
• Provided the business voice for privacy impact assessments and leading the implementation of compliance recommendations for Government Licensing System (GLS) and Licence NSW systems.

Data Quality, Analytics & Information Governance

• Led implementation of Proof of Identity Data Governance Policy for Government Licensing System enhancement ensuring compliance of over 2000 identity records with government‑wide records, retention and privacy standards.
• Created and applied data intelligence insights (transaction volume, utilisation, performance metrics) to shape the 18-month Licence NSW Delivery Roadmap.

Digital Service Design & Customer Experience

• Led current‑state and future‑state service designs and journey mapping for Maritime’s Licence NSW program identifying pain points and improvement opportunities informed by analytics, service data and frontline staff insights.

Continuous Improvement, Collaboration & Change Leadership

• Served as Scrum Master for Regulatory Team through multiple program increments leading to improved team culture and alignment of team priorities.
• Known for strong interpersonal skills and the ability to influence without authority, ensuring high engagement and shared ownership of outcomes.
• Demonstrated agility working across multidisciplinary teams often taking on roles that would be split across multiple positions in larger organisations.

EDUCATION

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University of Queensland – Brisbane, Queensland                             1993 Bachelor of Applied Science – Exercise Management

CERTIFICATIONS, SKILLS & INTERESTS

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• Certifications: SAFe Agile Product Owner 2025, SAFe Agile Scrum Master 2025, UX Certification Norman Nielsen Group 2014, Professional Certificate in Web Accessibility, University of South Australia, 2013
• Technologies: Jira, Confluence, MS Planner, MS Project, MS Lists, SharePoint, Oracle Analytics Cloud BI tools, Drupal, Squiz Matrix, AI tools.
• Skills : Project Management, Website Management, User Experience, Strategic Planning; Business Analysis, Service Design, Briefing Notes, Business Process Mapping, Presentations, Retrospectives, User Stories

• Interests: Athletics, Member Warringah Masters Swimming Club; Cycling; Guitar, Travel, Volunteer at Gig Buddies (Adults with learning disability), Ural Sidecar.

• 2022 Regulatory Owner

• 2019 Joined Maritime

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